The good news is that S-Mart--the soulless retailer that employs my sorry ass--is hiring. Why is this good news? Because someone at 20th Century Fox is going to need a job. Maybe a lot of people.
In one of the most spectacular miscalculations in recent history Fox reduced the amount of screens that Borat would open up on. They cut it down to a mere 800 screens... you could almost call that a limited release these days. The reason they cut the number of screens to feature the critically acclaimed comedy was they felt people would rather see something else, or perhaps anything else.
OOPS.
Borat pulled in 9 million duckie (half of its production budget right there) in one day on those 800 screens. That's pretty good for a film that no one wants to see, unlike the Santa Clause 3 which made just 5 million on four times as many screens.
Like I said: Oops
-after the original post-
Early estimates for the weekend have Borat #1 at the US boxoffice outpacing the family friendly double punch consisting of Tim Allen in a fat suit and the CG offering from Ardaman with 26 Million, and a worldwide take of 44 million dollars in 3 days. Having just seen the film, I can only say that it was even better than I was expecting and I expected it to be really good.
4 comments:
OMG!
Cuz Jack ass was such a flop..... NOT!!!!!
They're releasing it here in France on the 15th. Hopefully they won't be so stupid. I CAN'T WAIT!!
The funny thing about this screw-up is that the whole schtick of Borat's is to act stupid in order to expose the stupidity of others. And he did it again with Fox. Go Borat!
this movie sucked not!
I regard this movie with a bit of wariness -- I don't trust Larry Charles as far as I could throw him. While I can certainly appreciate his genius at comedy, I've never liked his characters or the quality of "meaness" that seems to be his trademark.
And I also mistrust the type of scenario that puts people in embarrassing situations -- everything from Candid Camera to the Jamie Kennedy Experience. I even feel bad for those schmucks on Dateline's To Catch a Predator when they realize they're caught.
Argh. I don't like anything these days except for Jensen Ackles' bare chest. When are you going to make the movie about firefighters solving crimes in the buff? That's the kind of movie I'd really enjoy!
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